Re:Amazon now has a billion-dollar ad business
by shostack on Saturday October 28, 2017 @04:58PM
(#15576742)
What's the insight here? How they handle the accounting of it?
Re:Amazon now has a billion-dollar ad business
by notatoad on Sunday October 29, 2017 @02:04AM
(#15578153)
i think the insight is that if you count all the other advertising revenue that they book as "cost reductions" instead of standard revenue, then they're making a lot more than $1b per quarter off advertising (or alternatively, the fact that they're making $1bn per quarter is not a new thing)
Re:Amazon now has a billion-dollar ad business
by ej_campbell on Saturday October 28, 2017 @11:40PM
(#15577860)
I think insight is that these Billions encompass more than their "product listing ads" type business.
"Vendor Agreements We have agreements with our vendors to receive funds for advertising services, cooperative marketing efforts, promotions, and volume rebates. We generally consider amounts received from vendors to be a reduction of the prices we pay for their goods, including property and equipment, or services, and therefore record those amounts as a reduction of the cost of inventory, cost of services, or cost of property and equipment"
http://phx.corporate-ir.net/phoenix.zhtml?c=97664&p=irol-sec...