Re:The Mars company has sponsored hundreds of studies to sho...
by blackguardx on Wednesday October 18, 2017 @05:06PM
(#15503104)
Lindt is entry-level because it is cheap. I actually prefer Lindt to many higher-end brands. There are certainly better chocolate bars, but the price difference is often hard to justify.
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Re:The Mars company has sponsored hundreds of studies to sho...
by yayana on Wednesday October 18, 2017 @06:16PM
(#15503726)
Yeah they are king of the 90% price point and seem to use it as an anchor for uniform pricing on their whole bar range in Switzerland.
I think that gives the perception and benefits of being high end to the high volume but lower blends, but means the over 90s seem a bit too poor. But I'm not really sure how the botique 95% blends are and I'm glad lindt's aren't up to the challenge. It is hard enough to travel with a 90% addiction.