I found more irony in that it was posted on twitter.

I agree to almost everything he said and I am also avoiding all the social media. It's surprising that he didn't use his blog to share, instead a social media. He has intentionally not mentioned Twitter. Was/ Is he an investor in Twitter?

Because the unfortunate and harsh truth is that if he had posted it on his blog, hardly anyone would have read it.

POSSE (Post on Own Site, Syndicate Elsewhere) is a thing. I don't think you can turn off replies on Twitter at least, though, so you'd still potentially end up with fragmented conversation, although you could just choose not to care about the Twitter side of it.

Yes, he is/was an investor in Twitter (according to his AngelList profile).

Although, I find Twitter the simplest social media platform to control the information stream that you consume. Actually, because of that, it is the only social media site that I usually visit.

"Want to escape? Avoid Facebook, Instagram, Snapchat. Avoid venues and media built around group signaling and conspicuous consumption."

There won't be any escape, just a move toward smaller more focused online groups each with their own mores. The future looks more like a world of Slacks than a Facebook.

It's fascinating that this is happening in both social media and the world (Brexit and the fragmentation of Europe) at the same time.

> smaller more focused online groups each with their own mores

So, more what the Internet looked like before 2007 or so. I was there for that, and won't say it was without its drawbacks - but it is starting to look as though the drawbacks of the current fashion outweigh them.

> It's fascinating that this is happening in both social media and the world (Brexit and the fragmentation of Europe) at the same time

Indeed it is. Perhaps there's a larger lesson to be drawn.