It is also not particularly Patreon-esque. You don't pay the artist a recurring fee. You can listen to the music for free only a handful of times, then you need to buy it, in a one-time transaction.
Bandcamp is really a place to discover music, buy it and download it. It's not similar to Soundcloud, or Spotify, which focus on streaming. A more apt comparison would be Beatport.
The target audience of Bandcamp are DJs and music connoisseurs, who want to own the music they like, in high-quality formats.
Bandcamp does a really good job of staying focused on these core user groups, and apparently is also doing rather well, financially:
https://daily.bandcamp.com/2017/01/24/everything-is-terrific...
I guess they're something of a reverse Soundcloud.
You've lost me there.
You can't, because people don't pay and don't want to pay, unless they are forced to, as in there's actual scarcity (i.e. no way to easily get that content from anywhere else).
Music fans seem comparatively loyal and willing-to-spend to me, so I'm curious about your reasoning.
(EDIT: reworded for clarity/less confrontational)
Maybe a limit on how many streams/month that could be lifted for a certain fee?
Regardless - point is I think there are ways to monetize this enough to keep it running. I doubt any streaming service will ever be a cash cow but I'm sure there are ways to keep them running.
Keep it focused on community facing artists, remixes, dj sets, etc.
From what I've seen they suffered most from lack of direction, weak leadership, and no real business plan from the beginning. It seems (correct me if I'm wrong) it started as a hobby project and got twisted into a SaaS model that didn't fit it's purpose or audience.
As far as monetization - why not have a Patreon-esque system of support specific content producers/artists? I don't think a blanket monthly subscription is really a good fit but personally I would pay 1-5$ / month for specific artists/content providers and follow only them.