Re:Priceline now worth $100B
by Naga on Wednesday July 26, 2017 @03:11PM
(#14859200)
As per their most recent (unaudited) financial statements released May 9, 2017, they had almost $22 billion in assets. The large majority of them ($13 billion) are investments, $2.4 billion in cash and a paltry $400,000 in property plant and equipment. So from this perspective, they are really an investment company that happens to let you compare prices for things.
However, financial statements don't consider data as something of value, or brand names (unless they are purchased), so the company might be "worth" much more than this.
However, financial statements don't consider data as something of value, or brand names (unless they are purchased), so the company might be "worth" much more than this.
http://ir.pricelinegroup.com/financials.cfm