I don't care about if a bunch of for profit businesses lose money.
What I care about is consumers and low prices.
It doesn't matter if it is fair. What matters is what is best for consumers.
What you are effectively arguing is "Amazon is too awesome, and too good for consumers. Their prices are so low, that other companies, that offer a WORSE product for a WORSE price, are unable to compete". And that to me makes no sense.
- Whole Foods no longer needs to be profitable because it's a subsidy of Amazon
- Whole Foods will thus drive down prices
Hold on, why? Because driving down prices will drive out competition. There's ample historical evidence for the inevitable result of this, which is
- Whole Foods leverages its new monopoly after murdering all competition by raising prices.
This is one of those claims that sounds plausible, but I've yet to encounter a historical case of it actually occurring.
(Edit: remove FTC comment, as it is besides the point and not strictly accurate)
At most, that's evidence of a new dynamic coming to a market, but I don't see the evidence of consumer harm from the phase 2 raising of prices in the browser market.
At what point in history did microsoft drive out all its competitors, and then raise prices?
Oh wait. Never. They never raised prices and kept internet explorer free forever.
Also, the premise that "consumers" are a monolithic group is mistaken. What's good for comfortable consumers in wealthy places is not necessarily also good for poor consumers. Is Amazon Whole Foods going to serve 100% of the United States? Can you imagine them destroying the business of a company and then choosing not to serve all of that company's customers?
Amazon's "awesome" prices are artificially low (like Uber's, for example) due to subsidy from investors. This indicates an intent to compete and then raise prices.
And people have been saying that the inevitable price increase is just around the corner.
And yet those price increases have yet to come.
So tell me, when will THESE price increases come around?
Maybe in Another 20 years?
Amazon has been around for 20 years "monopolizing" every market that it enters. And those doomsday price raises have yet to materialize.
> What I care about is consumers and low prices.
You are being short-sighted then. Come in, drive the others out of business, then feel free to raise prices with no competition. It has happened multiple times before.