I dunno, getting an app on people's phones and amassing both sides of a market (critical mass of users and drivers) is no small trick. Uber and Lyft had to massively subsidize each new market to bootstrap it.

The real test is how all the competitors in Austin are doing. We'll find out in a year or so.

https://www.curbed.com/2017/6/14/15803138/austin-uber-lyft-t...