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What sweet stuff could foursquare choose to do with its money??

Now that foursquare received such a nice round of funding, what is the HN community thinking as far as cool things that foursquare could do in the space? Geo-location is turning into a white-hot market and with Facebook looming, what cool innovative things could foursquare do to cross that chasm into appealing to a mainstream audience? Looptstar is doing some cool things with getting into the loyalty space with physical rewards...any thoughts???
( 1 comment | 3 points | on HN )
Re:What sweet stuff could foursquare choose to do with its m... by jamesshamenski on Wednesday June 30, 2010 @04:21PM (#1476070)
If it's about rewards, isn't blippy in a better position? They see the actual transaction data and not just physical proximity. Foursquare is in a interesting position to extend the value of physical property (similar to augmented reality startups). This challenges the notion, 'god's not making any more land.'