Re:Ask HN: How do I increase my newsletter subscribers?
by zhte415 on Saturday July 01, 2017 @11:37AM
(#14677532)
A nice guide to a lot of the things that make me redflag a website and any credibility it could have, before this list, had.
Re:Ask HN: How do I increase my newsletter subscribers?
by jklein11 on Saturday July 01, 2017 @02:04PM
(#14678150)
So you red flag a website for creating more value?
Re:Ask HN: How do I increase my newsletter subscribers?
by Gracana on Saturday July 01, 2017 @03:06PM
(#14678451)
"Creating value" is a vague concept, but from the context we can be pretty sure it entails aggressive self-promotion, which is a nuisance for your audience and does not benefit them. That's why it's a red flag.
1. more site visitors 2. higher subscribe rate 3. lower unsubscribe rate
There are dozens or hundreds of things you can do to work on any of those.
Here is some low hanging fruit for most folks:
1. Ask folks that have linked to your previous projects to link to this one too (SEO & maybe traffic benefit).
1. Ask current subscribers to share out your site.
2. Force the email subscribe. Create a landing page or drop down w/ SUPER CLEAR messaging that folks have to fill out or skip to get to the content. Not a popup. You should be able to get subscriptions up to 15 - 30%.
2. Run a giveaway w/ software like King Sumo.
3. Less fun answer: create more value. E.g., give them free stuff, insider info, etc.
I wrote a mega guide about this here:
https://www.michaelalexis.com/10000-subscribers/