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Re:Amazon’s New Customer by MBCook on Monday June 19, 2017 @03:44PM (#14589818)
I think the point is fundamentally they were making something that could do way more than make phone calls, where so many other devices on the market were just a phone (or pager) with some extra functionality strapped on.

They started from a clean slate.

Re:Amazon’s New Customer by sah2ed on Monday June 19, 2017 @04:18PM (#14590092)
Funny that you didn't even mention RIM's Blackberry which was the dominant device for email on-the-go among busy execs, including, if I'm not mistaken Obama at that time.

Jobs was only looking for 10% of the global mobile phone market in the 2007 keynote announcing the iPhone. The iPhone was so well received it demolished Nokia and RIM's dominance in the space of a few years.

Re:Amazon’s New Customer by MBCook on Monday June 19, 2017 @05:43PM (#14590693)
Actually BB is why I added the "(or pager)" to my comment.

BB was a two way pager (and later email) that they literally crammed audio in to (the first phone version REQUIRED a headset as it didn't have a speaker/mic).

They made the mistake everyone did. They made an X and so they tried to cram new things Y and Z into it because they were an X company. And it limited their vision of what they could do.