Re:Walmart to Buy Bonobos, Men’s Wear Company, for $310M
by bogomipz on Friday June 16, 2017 @02:28PM
(#14571496)
>"Walmart was definitely not the image they were going for originally, ..."
This was my thought too, you could go into the brick and mortar Bonobos store(Guideshops) and get a fitting, a consultation and they would offer you local craft beer. This seems like the antithesis of "one stop shopping."
Re:Walmart to Buy Bonobos, Men’s Wear Company, for $310M
by jowiar on Friday June 16, 2017 @07:07PM
(#14573227)
I think you have their original style promise a bit off -- They were effectively marketing as "not your father's Dockers". Their cuts were well on the slim side -- maybe not Armani slim, but they fit a whole lot slimmer than generic non-designer department store khakis.
http://business.time.com/2010/05/18/bonobos-very-fit-to-lead...
Re:Walmart to Buy Bonobos, Men’s Wear Company, for $310M
by cvwright on Friday June 16, 2017 @09:36PM
(#14573805)
According to the Time article, these guys are paying college-educated sales staff ("ninjas") to constantly phone and tweet with their customers, in order to sell pants that are basically Dockers with slightly different tailoring for $195 per pair.
Who can read that article and tell me we're not in a bubble? The whole piece reads like a parody from Silicon Valley.
They had show- and fitting-rooms, but you had to then order the stuff (could be done in the showroom) and wait for delivery... in the US only. They said they were barred from shipping to the EU because someone else had the trademark there.
Not sure what became of their quality but I bought two pair about five years ago, loved one and the other was meh... and then they discontinued the style of the one I liked before I could order another pair. :-(
Walmart was definitely not the image they were going for originally, IIRC the founders were Stanford kids.