(Oh, and it's not Texan. Braum's is an Okie brand; they don't open up stores more than about 300 miles from their central farms in Oklahoma.)
I never said it was based in Texas, you read the wikipedia and acted like an expert. It's a vertically-integrated supply-chain.
Please don't assume malice.
Sidebar: if you find yourself in southern Ohio near a UDF, go ahead and give the cookie dough ice cream a try. You won't be disappointed.
https://en.wikipedia.org/wiki/Penn_State_University_Creamery
More dairy companies:
https://en.wikipedia.org/wiki/List_of_dairy_product_companie...
https://en.wikipedia.org/wiki/Braum's
128 stores in Oklahoma
99 in Texas
27 in Kansas
13 in Arkansas
13 in Missouri
I agree. Usually. ;-) Just for fun, I offer the menu for a nearby (Vancouver) pizza joint that includes several triple-digit-dollar 12" pizzas, right up to the $850 Seenay.
> Medley of tiger prawns, lobster ratatouille, smoked steelhead, Russian Osetra caviar, snowed with Italian white truffles $850
> Price has long been Leprino's biggest advantage, and a large one since cheese accounts for about 40% of a pizza's cost.
http://money.cnn.com/2016/08/23/pf/government-cheese-surplus...
Reason: think of all the gallons of milk and processing it takes to make an unit of cheese.
Source: Someone whom worked at a Pizza Hut in South San Jose in high-school.
PS: Another interesting business model (in Texas) is Braum's, which is a large co-op ice cream/restaurant/convenience store chain run on behalf of a consortium of dairy farmers. This cuts out middlemen and is basically direct-to-consumer. The prices are much lower than similar SKUs in local grocery stores and the quality is quite high.