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Re:Google Will Help Publishers Prepare for a Chrome Ad Block... by JoshTriplett on Thursday June 01, 2017 @04:45PM (#14464497)
> You would have no way of knowing if the image was an ad or part of the article content since they were all served through the same thing. No silly subdomains like ad.domain.com either.

Still quite feasible to detect by size and styling.

Re:Google Will Help Publishers Prepare for a Chrome Ad Block... by ceejayoz on Thursday June 01, 2017 @05:01PM (#14464677)
Not if they mimic the size/styling of, say, images in the articles.
Re:Google Will Help Publishers Prepare for a Chrome Ad Block... by JoshTriplett on Thursday June 01, 2017 @05:12PM (#14464802)
If you make your ads look exactly like content, devaluing your actual content, then yes, you can mask ads more easily.
Re:Google Will Help Publishers Prepare for a Chrome Ad Block... by soared on Thursday June 01, 2017 @05:15PM (#14464830)
That makes it a native ad and not a display ad, which can change the discussion quite a bit.