The people responsible for this knew exactly what they are doing. They are putting a vice grip on society's notion of what privacy is, crushing it into an ever smaller idea. It's not for the benefit of people, it's for their own narrow self-interest and profit.

If this were bi-directional, that along with a loss of privacy came blanket transparency into how they're using the data they record, shared their data sets and open sourced their algorithms, I may not feel comfortable with it, but I wouldn't feel this existential dread that my greatest value comes from being a data point.

Yes, I can't shake the terror of everything I say or do being recorded and analyzed.

We're all politicians and celebrities now! (Except without the fame, fortune, or power)

aka micromanaged subjects