1. We should expect existing lax enforcement to have a significant effect on speed.
2. Existing lax enforcement has a nonexistent effect compared to the baseline (no enforcement at all).
Even if you established both of these, it still wouldn't be sufficient to make the logical inference that rigorous enforcement would be ineffective for decreasing speeds. It would not be at all surprising that behavior goes unchanged if enforcement rates are below 0.1%. It would be very surprising if enforcement rates closer to 10% had no power to change behavior.
If you added more police then people would stop speeding, but then people stop speeding -- there is no more ticket revenue. Now how are you paying for all the traffic cops?
There's quite a few countries in which people avoid speeding, even when there's no cameras around.
In most of the existing places with a culture of respect for the speed limit, they have a higher speed limit.
I suppose you could find a way to automate it similar to red light cameras but even those have been shown to be rather ineffective at actually lowering the incidence of violations so I'm not sure anything less than the presence of a police vehicle with flashing lights that pulls up behind you would have an effect.
There's a famous saying that goes something like this: "The definition of Insanity is doing the same thing and expecting a different result."
The article is proposing not doing the insane thing and instead doing something that studies show have the actual effect desired.