True, in the summer it becomes a hellscape, but 5 months of paradisiacal weather is better than most people get. ;)
Florida has reasonably priced housing (for the most part), plenty of land, and with almost 20 million residents, there is tons of variety across the state; from most population centers, it's a relatively easy drive to more than enough to interest anyone, no matter what you're into (except maybe skiing).
It's very scenic with palms swaying, beautiful sunsets and beaches, many lakes and an abundance of interesting wildlife.
Florida also has no state income tax, strong homestead protections, pretty-OK gun laws, and otherwise mostly-sane state policies.
Zika is a non-issue at this point and there are only a tiny handful of cases of local transmission. Florida is a large state and only the very tip of the peninsula was impacted by local transmission. However, it's always wise to avoid mosquito bites.
There are lots of reasons to like Florida. :)
I truly don't understand why anyone would live in Florida unless they were growing sugarcane. The climate is extremely hot and damp, and there is Zika according to the CDC. So what is good about Florida?