Re:‘Negative Mass’ Created at Washington State University
by TeMPOraL on Wednesday April 12, 2017 @06:31AM
(#14096343)
The incentives of university's PR department aren't to provide accurate reporting on what's happening in said university to other scientists; it's to generate "buzz" around the university so that ultimately it gets more money. In this way, it's no better than regular news sources, and thus the quality is more-less the same.
Washington State University appears to to have bypassed that process and gone straight for the misleading, click-bait title. This is disappointing because who better than the University Press themselves to try to provide as much clarity as possible. It's not like they don't have access to good sources...