AI hype journalists will find something to write about, regardless of the industry making their research accessible to the wider public.
Markov-chain generators have been around for a while, and have been used to throw off spam detectors. This should not stop research, but instead grow more research into adversarial usage of machine learning models.
Are you sure about that? We're talking about a model/robot which understand sentiments, and can generate fake reviews to boost fake products. I can easily see this being picked up by the AI hype journalists. In fact, this model could even be used for nefarious purposes.