have you seen him doing those kind of snarky jokes about apple? ever?

what about (back in the day) microsoft, (recently) adobe and (since the january battle call) google?

all the time?

> have you seen him doing those kind of snarky jokes about apple? ever?

Yes. Numerous times. I’m not really in the mood to go skimming through the several months of archives it would take to find a good example.

To be honest though, Microsoft is much easier to ridicule, because they have much looser control over their messaging, and so it’s not terribly surprising that a generally Apple-oriented commentator could consistently poke fun at them.

A recent example of snark against Apple. Gruber had generally seemed to think that has been reasonable in deal with Gizmodo and the acquired iPhone. However, when Jobs was reported to have said that Apple had to stand by it's core values in dealing withrge situation, Gruber said he wasn't sure what core value that might be, other than "don't fuck with us." ( http://daringfireball.net/linked/2010/06/02/jobs-slide ). That sounds just a but snarky to me. You can read this snark againt Apple on the current front page at DaringFireball, not far from the one about Google. It's not unusual for Gruber to write snarky things about Apple. People who say otherwise: a) don't read Gruber and have no idea what he says and are thus unqualified to comment on his content, or b) do read him, but are so biased against him that their selective memory taints their ability to make objective comments.