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A comment on Why Classroom Technology Is Costing More Than Its Worth (2016). Parent comment

Re:Why Classroom Technology Is Costing More Than Its Worth (... by AnimalMuppet on Thursday March 30, 2017 @05:05PM (#13998845)
Why is that supposed to increase the odds that I'll give the writer's company money? At least to me, it's more likely to give me a distaste of them as windbags who have nothing to offer.

Do companies actually think marketing like this works? (Worse: Is it possible that they're right?)

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Re:Why Classroom Technology Is Costing More Than Its Worth (... by ashark on Thursday March 30, 2017 @06:34PM (#13999495)
I think the idea is that it keeps you engaged much longer than an ordinary ad would. Now, that just pisses me off when I figure out what's going on because you're deliberately wasting my time, but the claim is that it's measurably more effective than shorter, less-rambling copy. Used to be lots of posts about it on HN, few years back.
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