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A comment on Comcast-Funded Civil Rights Groups Claim Low-Income People Want Ads Over Privacy. Parent comment

Re:Comcast-Funded Civil Rights Groups Claim Low-Income Peopl... by jklinger410 on Wednesday March 29, 2017 @12:23PM (#13987798)
This is not the fault of the platform, but the advertiser.

When you see an ad that's too tailored most people just get scared anyway.

Damned if you do, damned if you don't.

[ Parent | on HN ]
Re:Comcast-Funded Civil Rights Groups Claim Low-Income Peopl... by criddell on Wednesday March 29, 2017 @12:52PM (#13988164)
I don't believe that for a second.

I've seen relevant ads beside search results on Google, but that doesn't really take a lot of magic to figure out that when I search for "Aeropress", I'm interested in coffee.

Ads in podcasts have been somewhat effective as well. I use Blue Apron, I like Audible, I've checked out Squarespace, I bought a Casper dog bed. AFAIK, none of the podcasts know anything about me, but they do know generally who their audience is.

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Re:Comcast-Funded Civil Rights Groups Claim Low-Income Peopl... by sp332 on Wednesday March 29, 2017 @05:13PM (#13990626)
It's true. Here are two pages of references from Bruce Schneier. https://books.google.com/books?id=MwF-BAAAQBAJ&pg=PT194&lpg=...
[ Parent | on HN ]