Re:Cold email tips I used to get 60K signups
by wwalser on Monday March 13, 2017 @01:25PM
(#13860047)
For clear examples of what op is talking about:
Guess blogs — PR — Reporters — Co-marketing with partners —Guests on podcasts — Most notable speakers at conferences
All require one party to make first contact. That first contact is often a "cold" email.
It's a bit embarrassing reading the comments. It makes painfully clear how ignorant the tech side of an org is about how their employers marketing and lead-gen departments work. That blog about a partner's integration that was published on the exact same day as the parter published about your company? Yeah, that's not magic.
Guess blogs — PR — Reporters — Co-marketing with partners —Guests on podcasts — Most notable speakers at conferences
All require one party to make first contact. That first contact is often a "cold" email.
It's a bit embarrassing reading the comments. It makes painfully clear how ignorant the tech side of an org is about how their employers marketing and lead-gen departments work. That blog about a partner's integration that was published on the exact same day as the parter published about your company? Yeah, that's not magic.