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Re:Cold email tips I used to get 60K signups by loteck on Monday March 13, 2017 @12:39PM (#13859439)
Some comments here aren't grasping the idea that some people's legitimate job involves sending cold emails to targeted individuals, and some people's legitimate jobs rely on receiving those emails.

If this concept is foreign to you, then you may only read the story as tips to spam people. That knee-jerk mostly just indicates you have never been in one of the two above job roles.

Re:Cold email tips I used to get 60K signups by wwalser on Monday March 13, 2017 @01:25PM (#13860047)
For clear examples of what op is talking about:

Guess blogs — PR — Reporters — Co-marketing with partners —Guests on podcasts — Most notable speakers at conferences

All require one party to make first contact. That first contact is often a "cold" email.

It's a bit embarrassing reading the comments. It makes painfully clear how ignorant the tech side of an org is about how their employers marketing and lead-gen departments work. That blog about a partner's integration that was published on the exact same day as the parter published about your company? Yeah, that's not magic.