Consumer action like boycotts and social media posting is nice, but I think the solution to this problem is lawsuits. Victims can seek redress through the courts, which both compensates them and holds the company directly to account for their actions.

For a lot of reasons participating in lawsuits is challenging for the victims, and I am in no way criticizing any individual for not going through all of that. I just think that really making an impact is going to require more than a few hundred app deletions and some bad PR.