Re:The Mark Zuckerberg Manifesto Is a Blueprint for Destroyi...
by dredmorbius on Sunday February 19, 2017 @04:28PM
(#13682083)
The original use applied largely to VNR and AVR (video and audio news releases) created by government or corporate entities, largely as what we'd consider to be propaganda or public relations efforts.
With the rise of weaponised viral clickbait and advertising-driven Internet competition over attention, we've seen an increase in algorithmic content created solely for the purpose of driving up advertising revenues.
Even that isn't an entirely new phenomenon. The rise of "penny presses" -- daily common-circulation newspapers based on advertising, and selling for a penny, as opposed to the "professional" six-cent press, gave rise to the New York Sun's Great Moon Hoax of 1835, with the goal of driving up circulation numbers:
http://www.sourcewatch.org/index.php/Fake_news
With the rise of weaponised viral clickbait and advertising-driven Internet competition over attention, we've seen an increase in algorithmic content created solely for the purpose of driving up advertising revenues.
Even that isn't an entirely new phenomenon. The rise of "penny presses" -- daily common-circulation newspapers based on advertising, and selling for a penny, as opposed to the "professional" six-cent press, gave rise to the New York Sun's Great Moon Hoax of 1835, with the goal of driving up circulation numbers:
http://hoaxes.org/archive/permalink/the_great_moon_hoax