Not to mention that 15 minutes is a very generous estimate, the median is probably closer to 3-5 minutes. Given that the article isn't written for me, that sounds rather fair for accessing it. A print subscription to the WSJ is $400/yr or $1.30/issue, and if I spend an hour reading it that comes out to 6 to 11 cents for a 3-to-5-minute article.
Journalism has always been about advertisers and scale. The problem now is lowered barriers to entry drove up supply, reducing advertising $ available to "real journalism" and entities like nyt and wsj still have vestigial anchors pulling them down further.
Couple that with growing adblocking and it's a bad recipe. How do you put that genie back in the bottle? The net effect has been lowered standards by former standouts in a race to the bottom. I don't see a fix, much less an easy one.
I suggest you try to find a substitute for those entertainment pennies. If you can, and that item is "free", good for you. But I doubt 5 or 10 cents gets you much.