For more modern English, I think George Orwell is very hard to beat.
For blog posts, Paul Graham is always worth reading - not so much for the content, which is often debatable, but for the style, which is reliably lucid.
But it's always a good idea to match the social register and jargon level of the target audience. Professional writers often work on a range of gigs and know how to mould English into a range of styles and voices to reach different audiences.
So I'd be skeptical of any suggestion there's a One True Style for online content or technical writing. There are certainly common standards and traditions, but they may be out of date or too company-specific to apply generally.
I am a native English speaker and I was confused on the first pass when reading quickly and ignoring punctuation.
Reading slower and taking pauses at the commas allowed me to understand.
I think that minimizing the use of negatives and pauses helps the reader absorb the information quickly.