Jony Ive considers standard strain relief cones to be unattractive and prohibits Apple from shipping them.
Well figure out a way to make them attractive! That's kind of the job of a designer, you don't get to redesign the appearance of an airplane to remove the wings because you don't like how they look.
This seems to be a trend with apple, completely breaking the form follows function principle everywhere anyone can see.
That's a really strange thing, because it's such a well-understood problem and the solution is known. I don't know why Apple makes such lousy power cables, even if they messed up a decade ago, you'd think they'd have fixed it by now.