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A comment on Facebook Doesn’t Tell Users Everything It Really Knows About Them. Parent comment

Re:Facebook Doesn’t Tell Users Everything It Really Knows Ab... by pdkl95 on Thursday December 29, 2016 @04:27PM (#13280278)
> match your customer with data about them from countless other sources

With so many data sources, it should be easy to find proxies for protected classes (race, sex, etc). Indirect discrimination was (and still is[2]) used to enforce racial segregation ("redlining"[1]). Facebook was recently caught[3] enabling direct discrimination. I wonder if your roommate cares that his company is probably doing the same thing indirectly.

[1] https://en.wikipedia.org/wiki/Redlining

[2] https://portal.hud.gov/hudportal/HUD?src=/press/press_releas...

[3] https://www.propublica.org/article/facebook-lets-advertisers...

[ Parent | on HN ]
Re:Facebook Doesn’t Tell Users Everything It Really Knows Ab... by soared on Thursday December 29, 2016 @04:41PM (#13280383)
We both discuss how our jobs will step over moral lines on occasion. It is something I don't like, but not something strong enough to make me quit. If I were in charge I wouldn't be supporting some of these types of advertising.
[ Parent | on HN ]