Re:Condé Nast Shutters Self Magazine in Print, More Cuts on ...
by erickhill on Thursday December 01, 2016 @07:09PM
(#13084848)
Oh, I totally get it. I used to work in the industry myself. Well, the magazine industry, not "news" per se.
I worked at InfoWorld when InfoWorld was still a print pub. The print side died when I was working there, and we were the 1st IDG pub to go full online-only. It was rough, to say the least. I don't envy the small core team that will stay behind. the print pub often over-inflated the value of the online offering. Once that piece is lobbed off, the remaining team eventually gets whittled down to a skeleton crew. It can be profitable, but margins are thin and cost-cutting is everywhere.
All good things for any business to do, but it can also be a massive change in culture and morale.
I also worked at AFAR, the travel pub. Getting online mags to profitability is no easy task. And print mags can cost a fortune. When print ad dollars go elsewhere... well, you can see what's going on.
I worked at InfoWorld when InfoWorld was still a print pub. The print side died when I was working there, and we were the 1st IDG pub to go full online-only. It was rough, to say the least. I don't envy the small core team that will stay behind. the print pub often over-inflated the value of the online offering. Once that piece is lobbed off, the remaining team eventually gets whittled down to a skeleton crew. It can be profitable, but margins are thin and cost-cutting is everywhere.
All good things for any business to do, but it can also be a massive change in culture and morale.
I also worked at AFAR, the travel pub. Getting online mags to profitability is no easy task. And print mags can cost a fortune. When print ad dollars go elsewhere... well, you can see what's going on.