Sharing details of things you've purchased is immediately monetizable. If they can get users using it, it's trivial to make it insanely profitable.
I can see it catching on with kids definitely.
I can definitely see the value from a sales/marketing perspective, but the trick is getting people using this. They're going to have a pretty big challenge consistently delivering value to their users and not becoming at best an ephemeral fad.
Re:Blippy Publishes User Credit Card Numbers
by raintrees on Friday April 23, 2010 @06:49PM
(#1289718)
From comments I have heard Leo Laport making on his TWIT podcast, he uses the service and has found several products he has happily bought when other users on Blippy brought them to his attention.
I am also keeping in mind that there are many jokes in the podcasts about Mr. Laport's proclivity to purchase tech items, at times in quantity, as an early-early adopter.
Don't get me wrong, I don't care for Twitter myself. I don't use it, and I do find most of it to be trite and little more than navel gazing. But I can see some useful signal on Twitter, I just cannot see how it could not get buried under an avalanche of noise.
Blippy seems totally vacuous.