UK Government proposes porn-viewing ID

Re:UK Government proposes porn-viewing ID by DanBC on Wednesday October 19, 2016 @01:41PM (#12745889)

You don't seem to understand the context: In the UK internet advertising is already censored, and has been for some years.

In the UK advertisers are forbidden from advertising alcohol to children.

Here's the regulators page for adverts aimed at children: https://www.asa.org.uk/News-resources/Hot-Topics/Children-an...

Here's their page for adverts about alcohol (note that some of those ads were online): https://www.asa.org.uk/News-resources/Hot-Topics/Alcohol.asp...

There's currently a gap in regulation. App makers have apps targeted at children (and with an age range of eg 4+); those apps carry ads; those ad networks use information about the phone owner to decide the age suitability of ad.

This loophole is likely to close in 2017 or 2018

[ Parent | on HN ]

Re:UK Government proposes porn-viewing ID by icebraining on Thursday October 20, 2016 @04:18AM (#12750537)

I can't help but find amusing their statistic that "30% of young people have been bothered by an ad in the last 12 months". I don't know about the UK, but at least here down south, the really disturbing ads are the official ones, particularly the safe driving campaigns. The Spanish ads in particular are often very graphic and gut-wrenching.

I do agree that apps (or videos) directed at children shouldn't show non-child-safe ads. I just don't see what does that have to do with the proposal under discussion.

[ Parent | on HN ]