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Re:Practical Design: Pitching by olkid on Tuesday August 16, 2016 @04:03PM (#12300221)
Beginning with "What" and "How" is not an effective methodology

- I recommend Simon Sinek's philosophy https://www.startwithwhy.com

- Here's Steve Jobs on marketing Apple's core values https://www.youtube.com/watch?v=keCwRdbwNQY

It's your beliefs/values that connect and inspire people. Perhaps, pitching is an exception... but, until I learn differently, I respectfully disagree with the advice in the post.

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