I think the real point was the spread the term "grin fucker". At least that's what I took from it.

I concur. And I'll pass. "Acting with integrity" as compared to "don't be a grin fucker" hasn't exactly lost it's ring. The latter term is crass and hard to say. Poor slang branding in a crowded lingual market, if you ask me.

That. And don't be a grin fucker. Tell people when you think they're full of it. Politely. Respectfully. But tell them.

Really? Because I thought it was a good read.(expletives and all)

What I really enjoyed was the story about Accenture because I've worked with consulting firms before and they really will tell you whatever you want to hear. Even if it isn't true.

Personally, I rather get an honest response.(I also had one of those cold showers from someone and it hurt much less than I thought it would)