I still don't get it. TinyURL gets a url and makes it smaller, how is this TinyURL for your car?

I agree the connection is weak. The similarity is that both services provide a short URL for a resource. In the case of TinURL, it is a longer URL. In the case of gping.io, it is your vehicle.

Gimme a mulligan on the tagline and I promise to come up with something better :)

"Dude, where is my car?"

TinyURL is a short URL that takes you to some piece of information on the web.

This is a short URL that takes you to information about your car.

I found the name confusing at first, but I can see the logic behind it.

How about just "get a URL for your car"?

Why are people so hung up on the url? What's important is the information that you can access. Its like describing Facebook as a set of urls for people

Exactly, isn't the entire webs just urls for resources? TinyURL has nothing to do with it.

Perhaps because without nothing is useful if you don't know where to find it?

I wish there was some search engines on the web

Perhaps DOI for your car is a better analogy?

https://en.wikipedia.org/wiki/Digital_object_identifier

It's "find my phone" for your car.