Sounds like weird ideological nonsense. The metaphor doesn't work. In democracies people do routinely choose to proscribe certain behaviors, the ethical problem is when a minority is disproportionally impacted, or a when new class of discrimination is created. And neither if those things are the case here. The reality is the free market alone has not innovated the necessary incentive to reduce this kind of waste. Doing so at the source appears much more effective than crediting the customer a dime per bag reused, or even charging $1 per plastic bag used.