I totally agree.

If you're in to BNW I'd recommend Huxley's little known follow up 'Island'.

https://en.wikipedia.org/wiki/Island_(Huxley_novel)

He shows that all the same technologies that the characters of BNW use to chain people to the state, can also be used to set them free. Habits can be your best friend or your worst enemy. We can't unlearn what we know about how to change human behavior. But we can decide that while casinos and gaming companies are using these insights to numb people, we're going to use the same insights to help people become their best selves.

We only make production keys available to teams that we're sure are working in their users' best interests.

Thank you for taking the time to reply, I do hope you'll keep in mind the ominous aspect your product draws on. I wish you and your team all the best, but be careful where you go with this please.

Also my concern isn't about habits directly, more that you're selling the manipulation of those habits in an automated, generalisable way.