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Re:Minecraft sales top 100M by noir_lord on Thursday June 02, 2016 @10:37AM (#11822764)
They paid 2bn for Minecraft, not sure if 367m is just software sales or merchandising as well but the merchandise is everywhere here in the UK and it seems to sell well.
Re:Minecraft sales top 100M by NDizzle on Thursday June 02, 2016 @11:31AM (#11823266)
The merchandising is awesome too. I see kids with creeper backpacks and I wish I had things like that when I was that age.
Re:Minecraft sales top 100M by emddudley on Thursday June 02, 2016 @12:38PM (#11823922)
Not sure when or where you grew up, but at least in US in the 80s and 90s there were tons of television and video-game branded merchandise...
Re:Minecraft sales top 100M by glandium on Saturday June 04, 2016 @01:37AM (#11835089)
In the 80s and 90s, it tended to be the opposite, though: tons of merchandise for which "advertising" television shows were created (things that come to mind are GI Joe, M.A.S.K. ...).