Re:Snapchat raised $1.8B in a Series F round
by argonaut on Thursday May 26, 2016 @06:19PM
(#11782150)
Yeah but I seriously doubt that will drive them to $1B in revenue. They need one big cash cow rather than a collection of trinkets.
[ Parent
| on HN ]
They may learn to use those trinkets. Just imagine a button that says `Buy for $0.20 the X-Men Wolverine Mask filter` or just detecting user patterns: They detect an user mostly uses cat-faces filters, so they try to sell her cat-faces filters. Or that her snap-chats are mostly on restaurants, so they show her some restaurant ads with the same color filters she likes.