Most people don't have Sennheisers.
And college campuses (and the areas around them) are totally a representative cross-section of the general; population on all things, including mechanisms of tobacco consumption, right?
Your tone makes it sound like you're kind of hostile to the very idea, do you have some personal attachment to the matter?
The fact that they are demonstrably not representative of the general population by age, income, education, or, really, just about any other variable that has been studied makes it very unlikely that they'd be, except coincidentally, representative as far as purchasing patterns for any particular good for which a variety of options exists (unless its a good purchases nearly exclusively by college students, but that's clearly not the case here.)
Based on the virtually unanimous opinion on reddit (or any other ecig forum for that matter) that disposables suck, as well as never seeing them in public, I find that "a little" hard to believe.