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Re:Ask HN: Pros and cons of asking for email during user signup by sharemywin on Tuesday May 03, 2016 @09:32AM (#11620438)
you need to create a user conversion funnel. Start with a landing page.

1. What problem are you solving?

Do you want to sign up more users to your website?

Click below to find out how to get more users to sign up for your web application.

2. find a compelling graphic that matches your domain

3. come up with 3 benefits and create sections for each:

Easy as pie We create a conversion funnel for you blah blah blah

We test it for you blah blah blah

etc.

Add a button, set up google analytics or some other thing to track the button click. I've used unbounce before for this. use something like wufoo to add a form to a page an collect emails or do a survey to validate your assumptions about your potential users.

The button is to see if people are even willing to click on a button to solve the problem you suggest you can solve.

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