Re:Yahoo Said to Start Approaching Possible Bidders Soon As ...
by PakG1 on Sunday February 21, 2016 @10:09PM
(#11148159)
I think this is what Ross Levinsohn wanted to do, but they chose Mayer, partly based on advice from Andreesen that product innovation was the way to go.
He wanted it to stop competing with technology businesses like Google and Microsoft and focus entirely on competing with media and content businesses like Disney, Time Warner, and News Corporation. As part of this transition, Levinsohn wanted to spin off, sell, or shut down several Yahoo business units. He said doing so would reduce Yahoo’s head count by as many as 10,000 employees, and increase its earnings before taxes and interest by as much as 50 percent.
The full article is fascinating as to how they made this critical decision.
http://www.businessinsider.com/marissa-mayer-biography-2013-...
Relevant quote:
He wanted it to stop competing with technology businesses like Google and Microsoft and focus entirely on competing with media and content businesses like Disney, Time Warner, and News Corporation. As part of this transition, Levinsohn wanted to spin off, sell, or shut down several Yahoo business units. He said doing so would reduce Yahoo’s head count by as many as 10,000 employees, and increase its earnings before taxes and interest by as much as 50 percent.
The full article is fascinating as to how they made this critical decision.