Three to become first European network to block ads

Re:Three to become first European network to block ads by s_dev on Friday February 19, 2016 @09:47AM (#11133704)

This is illegal under EU law:https://blog.pagefair.com/2015/despite-the-hype-isp-adblocki...

What makes it illegal is Deep Packet Inspection.

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Re:Three to become first European network to block ads by lhopki01 on Friday February 19, 2016 @10:29AM (#11133968)

Almost certainly done by host blacklisting. Even ad blockers on computers usually do this. It's just easier.

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Re:Three to become first European network to block ads by JoshTriplett on Friday February 19, 2016 @10:51AM (#11134160)

Browser-integrated adblockers can do better, because they have access to the page content. Host-based blacklists don't work as well; they can only handle hosts that serve ads and nothing else, not hosts that serve both ads and non-ads.

But yeah, host-based blacklisting is the only approach with a hope of working outside the browser. Transparently proxying web traffic wouldn't (and shouldn't) work with HTTPS, and is an incredibly bad idea even with HTTP.

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Re:Three to become first European network to block ads by cr3ative on Friday February 19, 2016 @10:05AM (#11133801)

I can't spot a reference to DPI or Shine in the article, but they could block ads somewhat effectively without DPI using DNS blacklists, for example.

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Re:Three to become first European network to block ads by s_dev on Friday February 19, 2016 @12:39PM (#11134991)

Apparently:

Li Ka Shing (owner of Hutchison Whampoa -> owner of Three) is also investor in Shine

Seems to be true:

http://uk.businessinsider.com/digicel-becomes-first-mobile-c...

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