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Re:Three to become first European network to block ads by JoshTriplett on Friday February 19, 2016 @10:51AM (#11134160)
Browser-integrated adblockers can do better, because they have access to the page content. Host-based blacklists don't work as well; they can only handle hosts that serve ads and nothing else, not hosts that serve both ads and non-ads.

But yeah, host-based blacklisting is the only approach with a hope of working outside the browser. Transparently proxying web traffic wouldn't (and shouldn't) work with HTTPS, and is an incredibly bad idea even with HTTP.

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