Re:Open-Sourced Logos
by YngwieMalware on Saturday January 30, 2016 @10:17AM
(#11002080)
I wonder if the OP has ever even seen Pentagram's earlier work. This assumption that all branding has been slaved over, or that no one has ever come up with a good brand in a short period time, show a lack of understanding about branding AND logo design. Sometimes the quick ideas are the best ones.
[ Parent
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You got all that from my post which said nothing about a logo needing to be "slaved over"? It does, however, take some thought.
Perhaps you were referring to my comment about Mayer, whose creative output amounted to a collective shrug, as she (and, sure, the design team she micromanaged) produced a logo that did nothing to communicate a new strategy, vision, or purpose.
Which is perhaps appropriate for Yahoo, after all.
Re:Open-Sourced Logos
by YngwieMalware on Saturday January 30, 2016 @10:53AM
(#11002260)
Perhaps being so dismissive about something that is potentially very useful for seeding new ideas about identity wasn't the ideal way to present yourself. Unless that's your personal brand voice, I guess?