But you're an early adopter / power user, exposed to this plenty, and most users aren't that savvy.
Though I also find these types of messages annoying, they do seem to get to a higher interaction rate from normal users.
Though I also find these types of messages annoying, they do seem to get to a higher interaction rate from normal users.
I hear senders cite an email open rate or click rate, but there's no way to measure groans or "Do they think I've never signed up for a Web app?" reactions. (Heck, maybe it does help for consumer-oriented services, where many users actually haven't ever signed up for a Web app before.)