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A comment on It Pays to Have a Marketer Who Codes. Parent comment

Re:It Pays to Have a Marketer Who Codes by gk1 on Tuesday December 29, 2015 @10:21AM (#10807025)
My goal was to illustrate the point with an anecdote. A longer article would have arrived at the same conclusion: Having a marketer who can code saves the company money. As you pointed out, this can be extrapolated further: It pays to have good problem-solvers.
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Re:It Pays to Have a Marketer Who Codes by AznHisoka on Tuesday December 29, 2015 @10:36AM (#10807113)
Good luck finding those in the market though. They're like unicorns.
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Re:It Pays to Have a Marketer Who Codes by dataminded on Tuesday December 29, 2015 @11:27AM (#10807423)
As a marketer who codes, I think that it is tougher to find organizations that encourage or reward this behavior. I've found that being able to code can isolate me from the rest of the marketing organization and warp perceptions in ways that are not conducive to promotion or new opportunities.
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Re:It Pays to Have a Marketer Who Codes by gk1 on Tuesday December 29, 2015 @10:38AM (#10807127)
I agree 100%. That's why I can get away with charging more than run-of-the-mill marketers. ;)
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