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Sex toy startup seeking investment, where do we look?

Hi,

My name is Eric, and I'm based in Sweden. 1,5 years ago, me and my partner had an idea for a new type of adult toy for women. We made a prototype and gave it to a couple of friends and strangers for testing, and it turned out that we had found an innovation in the most fundamental part of the toy, which showed really really good results amongst our testers. The product is simple (key feature), discrete and relatively cheap to produce. We have a pending patent.

We spent the last 1,5 years developing this product, and have now reached a partnership with a big brand in this space who are willing to sell this product under their name. We have a production line ready. What we need now is money to produce the first batch. Does anyone know where we could look for an investor who would be willing to enter the space of adult toys with us? Where do we look?

Thanks.

( 15 comments | 5 points | on HN )
Re:Sex toy startup seeking investment, where do we look? by exolymph on Tuesday December 15, 2015 @02:47PM (#10739982)
I would try pitching established companies in the same space. Incumbents often invest in newcomers in other industries -- might work here too.
Re:Sex toy startup seeking investment, where do we look? by dr_swe on Thursday December 17, 2015 @01:09PM (#10753136)
This is what we have been doing. The very first company we presented to liked it and we are now going forward with them. Until that is a no, we can't pitch to another company, that is how we formulated our contract, and it is a mutual deal.
Re:Sex toy startup seeking investment, where do we look? by rabidonrails on Tuesday December 15, 2015 @10:41AM (#10738361)
Why not run a kickstarter/indiegogo campaign?
Re:Sex toy startup seeking investment, where do we look? by insoluble on Wednesday December 16, 2015 @02:47PM (#10746753)
This is probably a good idea since the product obviously applies to a large portion of society, rather than a specific niche.
Re:Sex toy startup seeking investment, where do we look? by rgovind on Thursday December 17, 2015 @05:39PM (#10755142)
OP says its easy to produce. Kickstarter may not be good.
Re:Sex toy startup seeking investment, where do we look? by gesman on Wednesday December 16, 2015 @11:53PM (#10749624)
Contact me with details.

One of my clients (i cover technical aspects) is well known sex and relationship therapist with large following and connections.

There might be an opportunity here.

Re:Sex toy startup seeking investment, where do we look? by dr_swe on Thursday December 17, 2015 @01:06PM (#10753108)
Done, I appreciate it.
Re:Sex toy startup seeking investment, where do we look? by cdvonstinkpot on Wednesday December 16, 2015 @12:36PM (#10745806)
I've found the following people on Twitter are willing to talk & offer what they know about the industry:

@SaucyStartups

@JennyPurr

@cindygallop

Re:Sex toy startup seeking investment, where do we look? by dr_swe on Wednesday December 16, 2015 @07:20PM (#10748535)
Thank's a lot!
Re:Sex toy startup seeking investment, where do we look? by borplk on Tuesday December 15, 2015 @07:03AM (#10737299)
I'm not an investor but just curious roughly how much money you need?
Re:Sex toy startup seeking investment, where do we look? by dr_swe on Tuesday December 15, 2015 @07:14AM (#10737330)
€100.000
Re:Sex toy startup seeking investment, where do we look? by nextri on Tuesday December 15, 2015 @06:40AM (#10737208)
I'm interested. Tell me more!
Re:Sex toy startup seeking investment, where do we look? by jtfairbank on Tuesday December 15, 2015 @05:00PM (#10740809)
Jag oskå! Min email är en mig profile. Vad kul!
Re:Sex toy startup seeking investment, where do we look? by dr_swe on Tuesday December 15, 2015 @07:00AM (#10737276)
Do you have an email I can reach you with?
Re:Sex toy startup seeking investment, where do we look? by dr_swe on Tuesday December 15, 2015 @07:10AM (#10737319)
Actually, you could reach me at [email protected] if you want to continue talking!