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Re:Yahoo to Spin Off Its Core Businesses by jknightco on Wednesday December 09, 2015 @10:02AM (#10703977)
According to their 10K [1] 76% of their advertising revenue and 68% of their total revenue comes from advertising on Google properties. Reducing their revenue by 76% surely wouldn't allow them to "run the ad business without it."

[1] Page 24, https://investor.google.com/pdf/20141231_google_10K.pdf

Re:Yahoo to Spin Off Its Core Businesses by BinaryIdiot on Wednesday December 09, 2015 @10:16AM (#10704089)
> 76% of their advertising revenue and 68% of their total revenue comes from advertising on Google properties. Reducing their revenue by 76% surely wouldn't allow them to "run the ad business without it."

While I don't agree with the parent you're implying that search is the ONLY Google property that displays ads but that's not true. A decent percentage of that is coming from gmail. I'm not sure how much however.