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Re:Bowkett: This Is Why You Should Pay For Advice by gaius on Wednesday January 06, 2010 @05:01PM (#1035888)
You can get all the real weight loss knowledge there is for free at t-nation.com. I think the point he is trying to make tho' is that paying for something motivates him to do it. Which is human nature really; people do not value what they get for free.
Re:Bowkett: This Is Why You Should Pay For Advice by Psyonic on Thursday January 07, 2010 @01:57PM (#1037737)
This doesn't work as well as you might think, at least not for everyone. I've paid for programs, and still basically taken the same attitude towards them I would have had I got them for free. Granted, if everything I own was on the line, it'd probably be different, but $97 makes little difference (and I'm not rich, by any stretch of the imagination.)

I tend to realize when something is a sunk cost, so regardless of what I've put into it, if I'm not motivated to continue, I don't.